Neurotech Corporate
Neurotech Pharmaceuticals is dedicated to developing innovative therapies for retinal diseases, with a particular focus on Macular Telangiectasia Type 2 (MacTel Type 2). Their lead investigational treatment, NT-501, is an encapsulated cell therapy (ECT) implant designed to deliver a sustained, long-term release of ciliary neurotrophic factor (CNTF) directly to the retina, aiming to slow the progression of vision loss in patients with MacTel.
ENCELTO Launch Website (HCP)
Involvement
Product Design Direction, UI Oversight, Art Direction, Layout
The ask
Design a branded launch website to introduce ENCELTO to U.S. healthcare professionals (HCPs) as a first-in-class therapy for Macular Telangiectasia (MacTel). The goal was to educate retina specialists on the disease state, establish ENCELTO’s value proposition, and guide appropriate patient identification and referral.
Wireframe stage
ENCELTO Congress Booth Interactive Quiz
Involvement
Product Design Direction, UI Oversight, Art Direction
The ask
Create an engaging, on-brand interactive quiz experience for retinal specialists attending a medical congress.
▶️ Explore the Prototype
ENCELTO Launch Website (Patient)
Involvement
Product Design Direction, UI Oversight, Art Direction, Layout
The ask
Design a branded launch website to introduce ENCELTO to U.S. patients as a first-in-class therapy for Macular Telangiectasia (MacTel). The goal was to empower patients with clear, accessible education about the disease, raise awareness of ENCELTO as a new treatment option, and encourage informed conversations with retina specialists.
DSE Microsite (Patient)
🏆 Accepted for presentation as an accessibility case study at the UXPA International Conference 2025
Involvement
Product Design Direction, User Research, UI Oversight, Art Direction, Layout
The ask
Creating a website for MacTel patients who have central vision loss. This website provides patients and caregivers with educational information and resources. Website layout and components were tested with real MacTel patients to create an experience catered to their specific needs. Our team designed to Web Content Accessibility Guidelines (WCAG) 2.1 AA compliance to make this website accessible to all who visit, including those with disabilities or who rely on assistive devices.
Corporate Website Redesign
Involvement
Product Design Direction, Art Direction, Layout
The ask
Redesigning Neurotech’s corporate website to give it a fresh look. My team completed an audit of the current website and redesigned select pages to showcase the look and feel to the clients.
Branding
Involvement
Brand Identity Development, Logo Design, Color Palette Creation, Type Selection, Art Direction
The ask
Establish a cohesive and accessible brand identity system—including logo, color palette, and typography—for ENCELTO. The goal was to create a distinctive visual foundation that reflects the brand’s personality while ensuring consistency and clarity across digital and print applications.
Logo Design
Color Palette
Typography
MOA Video
Involvement
Art Direction, Storyboarding, Illustration, Collaboration with Animator and VO Artist
The ask
Develop an animated mechanism of action (MOA) video to clearly communicate how ENCELTO works in the eye. The goal was to translate complex science into a visually engaging narrative that was both accurate and accessible for retina specialists.